Updated: Oct 22, 2019
Idea! Now, we have all been in that moment, struck by an ‘idea’, around which we end up weaving a whole business plan. Launching our own business is a dream come true for a lot of us but before you jump into this world of profit and loss, it is important to build a strong foundation.
If you are an aspiring entrepreneur, here are a few ways to build that strong foundation for your business idea. All you got to do to achieve this is to be thorough with your idea validation.
Look it up
Before getting carried away with the idea that just popped up in your head, do a quick Google search to make sure the concept you came up with is new. And most of the time, it isn’t. This is a fast-paced world and there will always be someone who will think ahead of you. However, you do not need to scrap your idea just because it already exists. Analyze, research, enhance and fill in the gaps – this part is what challenges the entrepreneur in you.
Get, set, go
So, you are done with your research. The next step is to ACT! Do not sit on the idea for too long; it only gives wiggle room for more inhibitions, doubts, and a zillion other factors that would stall the implementation of your idea. Moving on from the ideation level is very crucial.
Get critics onboard
Now that you have resolved to launch your idea, it’s time to talk about your idea and seek feedback from the experts. And no, your parents and friends do not count as critics, unless they are prepared to give you the brutal review. Find people who will critically analyze your idea because it is not a good sign if you are the only one who is in favor of your idea.
Once you have validated your idea, you have got to build a brand around it. Let people know about the unique factors; let them know there is a new cool in the town. This is one more step in the process that should be performed at (god) speed. It doesn’t take much time for your idea to go obsolete, so do not linger with your strategies.
And now you are ready to take your idea to the next level.
All the best!